Medium or Personal Blog

Dino Cajic
4 min readApr 3, 2023

I have long struggled over this one. I think the answer depends on your personal needs. If your goal is to solely make money, being an online blogger is a difficult game. Whether you pick Medium or a personal blog, get ready for some tough times ahead.

Why Medium?

Medium is a popular online publishing platform that offers several advantages over a personal blog:

  1. Medium has a large and engaged community of readers and writers, which means that your content is more likely to be seen by a wider audience. Unlike a personal blog, where you have to build your own audience from scratch, Medium already has an established user base.
  2. Medium uses algorithms to recommend content to its users based on their interests and reading history. This means that your content has a greater chance of being discovered by readers who are interested in your topic, even if they haven’t heard of you before.
  3. Medium allows readers to follow and interact with their favorite writers, making it easier for you to build a following and engage with your readers. The platform also has social sharing features that make it easy for readers to share your content on other social media platforms.
  4. Medium has a clean, modern design that is optimized for reading and mobile devices. This means that your content will look great on any device and is more likely to be read by people who access the internet primarily on their smartphones or tablets.
  5. With Medium, you don’t have to worry about technical issues, such as web hosting, security, or updates. Medium takes care of all of that for you, so you can focus on writing and promoting your content.

Why Blog?

While Medium offers many advantages for writers, there are also some advantages to having a personal blog:

  1. With a personal blog, you have complete control over the design, functionality, and content of your website. You can customize your blog to match your branding, and you can choose which features and plugins to use. You can also monetize your blog in any way you choose, such as through affiliate marketing or advertising.
  2. While Medium is optimized for search engines, having a personal blog gives you more control…



Dino Cajic

Author of An Illustrative Introduction to Algorithms. IT Leader with a B.S. in Computer Science, a minor in Biology, and a passion for learning.